Howl #2: Trust Is the Real Moat

Hi pack,

When I first stepped into privacy, I thought it was about rules and regulations. But the longer I have been in this world, the more I realize it is really about something bigger: trust.

Trust is the currency that keeps deals moving, wins customer loyalty, and protects reputations. You can have the most innovative product in the world, but if customers do not trust how you handle their data, you will not scale. And regulators are making sure of that.

This is why I built Third Wolf Consulting Group. To help companies see compliance not just as a requirement, but as a way to create an unshakable foundation of trust with customers, partners, and investors.

Why Trust Matters More Than Ever

  • Regulators worldwide are enforcing privacy laws at record levels. From GDPR audits in the EU to CCPA enforcement in California, companies are being fined millions for missing the basics.

  • Customers are asking smarter questions about how their data is used, stored, and shared. One bad headline can undo years of brand building.

  • Startups move fast, but that speed often leaves compliance gaps. Missed DSAR requests, outdated privacy policies, or incomplete security reviews can derail growth.

Where Third Wolf Is Different

Most big firms treat compliance like a checklist. They deliver a binder of policies and move on. But startups and growing companies need more than that. They need:

  • Privacy program management that scales with their growth

  • Compliance automation to handle repetitive but critical tasks like DSAR intake and policy monitoring

  • GDPR and CCPA readiness without paying law firm level rates

  • Human connection from a partner who understands both the legal requirements and the startup mindset

At Third Wolf, we built a platform that automates key compliance workflows such as privacy policy reviews, GDPR audits, CCPA compliance tasks, and data broker registrations, while giving clients the option of hands-on support. We offer flexible plans so you can choose how much or how little help you want. Because we work with founders and legal teams every day, we know how to relieve you from the overwhelm so nothing slips through the cracks.

🐺 Tracks in the Wild

Here is what I am watching this month:

  • The UK ICO warned companies about “AI washing,” pushing back against inflated AI claims

  • Zoom faced public backlash when its terms suggested customer data could be used for AI training, forcing a quick reversal

  • The EU AI Act is shaping up to be the first major law dictating how companies can use artificial intelligence

🌕 Alpha Thought

Trust is the real moat. Your competitors can copy your features, but they cannot easily replicate customer confidence. Strong compliance programs, GDPR audits, and automated workflows do more than protect you from fines. They build the kind of credibility that wins enterprise deals and keeps customers for life.

That is why I started Run With the Wolves. To share bold insights, keep you ahead of the noise, and remind you that when it comes to trust, you are not running alone.

If your company is looking for scalable privacy program management, preparing for a GDPR audit, or trying to simplify global privacy compliance, Third Wolf Consulting Group can help you run faster and smarter.

Until the next howl.

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Howl #1: Running Toward the Hard Things